SEO for Real Estate Agents
Win more listings and buyer enquiries from suburb-level Google searches.
Sellers and buyers research agents and suburbs on Google long before they call — 'best real estate agent [suburb]', 'houses for sale [area]', 'property manager [city]'. SEO for real estate builds your visibility for those searches, so vendors choose you and buyers find your listings. We help agents compete beyond the big portals with strong local and suburb-level SEO.
Best for: Sales agents, agencies, property managers and buyer's agents competing for listings and enquiries in specific areas.
The search reality in your industry.
The portals dominate
Realestate.com.au and Domain outrank most agencies for property searches. The opportunity is agent- and suburb-level searches where your own site can win the vendor relationship directly.
Vendors choose on local reputation
Sellers pick the agent who clearly owns their suburb online — in search results, reviews and local content. That visibility wins listings before a single appraisal call.
Hyper-local, suburb-by-suburb
Real estate is the ultimate local search. Agents who build genuine suburb pages and local authority capture vendor and buyer intent the portals can't personalise.
Our approach for real estate.
Suburb & area page strategy
We build optimised suburb and area pages that establish you as the local expert and rank for the searches vendors and buyers use.
Agent & appraisal keyword targeting
We target 'real estate agent [suburb]' and appraisal-intent searches that lead directly to listing opportunities.
Google Business Profile & reviews
We optimise your local presence and reviews so you stand out as the trusted local agency.
Fast, listing-friendly site
A quick, well-structured site that showcases listings and converts enquiries — free hosting and maintenance included.
A clear, proven process.
Done in-house by an Australian team — and every package includes free hosting and website maintenance.
- 01
Free audit
We assess your current rankings, Google Business Profile and competitors, and show you exactly where you stand.
- 02
Strategy & targeting
We map the searches your customers actually use and build a plan around the ones that bring enquiries.
- 03
Optimise & build
We optimise your site and profile, publish targeted pages, and build local authority and reviews.
- 04
Track & report
We monitor rankings and enquiries and report clearly each month — no jargon, no lock-in.
What real estate get from SEO.
We take on a small number of clients at a time, so your campaign gets real attention — with honest reporting and no lock-in contracts.
- More vendor listing enquiries
- Suburb-level visibility above other agents
- Buyer enquiries direct to your site
- A local reputation that wins appraisals
- Australian-owned, done in-house
One client per postcode. We never rank your competitor.
We take on only one client per postcode, in any given category. When you come on board, we won't work with a competing business in your area in your field — so our work lifts you above your local rivals, never the other way around. It's first-in: once an area is taken in your category, it's closed to your competitors.
- No competing with our own clients
- Your postcode locked to you, in your category
- First-in secures the area
- A genuine local advantage, not shared effort
Check whether your postcode is open in your category — before a competitor claims it.
Check my areaFree · no obligation
Real Estate SEO questions, answered.
01 Can real estate agents really compete with the portals?
02 How does SEO win more listings?
03 How much does real estate SEO cost?
04 How long until it produces listings?
Get more customers from Google.
Tell us about your business and goals. We'll run a free audit and show you exactly where you stand and what it would take to rank — no pressure, no obligation.