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SEO basics

How much does SEO cost in Australia?

A clear breakdown of SEO pricing in Australia — typical monthly costs, what you get at each level, and how to avoid overpaying.

Published 5 min read

If you’re researching SEO, the first question is almost always what does it cost? Here’s an honest, plain-English answer for the Australian market.

Typical SEO pricing in Australia

Most legitimate SEO in Australia is sold as a monthly retainer, because SEO is ongoing work, not a one-off. As a rough guide:

  • $150–$300/mo — small sites, local businesses and landing pages. Foundational on-page work, local SEO and light content.
  • $400–$800/mo — established businesses competing for real keywords, with regular content and link building.
  • $1,000+/mo — competitive industries, larger sites and eCommerce stores.

Some agencies also offer once-off audits or project work, but for steady ranking growth, a monthly engagement almost always wins.

What you should be getting for the money

Cheap SEO is often cheap for a reason — auto-generated content, spammy links, or simply no work after month one. At any price point, you should expect keyword research, on-page optimisation, technical fixes, quality content and transparent monthly reporting. If a provider can’t show you what they actually did each month, that’s a red flag.

Why our pricing is structured the way it is

We keep it simple and honest. Our SEO packages start at $150/mo (inc GST) and every plan includes free web hosting and website maintenance — which alone saves $70–$205/month. The difference between plans is the hours of work and depth of content, not the quality of the fundamentals.

We’re Australian-owned and do all the work in-house, so you’re not paying a markup on offshore labour, and you’re not getting offshore quality either.

How to avoid overpaying

  • Ask exactly what’s delivered each month, in hours and deliverables.
  • Avoid lock-in contracts — good SEO keeps you because it works, not because you’re trapped.
  • Be wary of “#1 guaranteed” promises. No one can guarantee a specific Google position.

Want a real number for your site? Get a free SEO audit and we’ll recommend the right package for your goals and budget — no pressure.

Tags: seo cost seo pricing australia
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